1. Introduction
Blackhawk Outfitters Ltd. ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, purchase products, or conduct firearm transfers through our Federal Firearms License (FFL: 5-84-035-01-9A-17323) facility.
As a federally licensed firearms dealer, we are required to collect and maintain certain information in compliance with federal law (18 U.S.C. § 923(g), 27 CFR § 478.124-478.129) and state law (C.R.S. § 24-33.5-424). This policy describes both our legal obligations and our voluntary privacy practices.
2. Information We Collect
2.1 Personal Information You Provide
For All Customers (Firearms and Non-Firearms):
- Name, email address, phone number, billing and shipping addresses
- Payment information (processed securely through third-party processors; we do not store full credit card numbers)
- Purchase history and product preferences
- Communications with our customer service team
For Firearm Purchases and FFL Transfers (Mandatory Under Federal Law):
- Full legal name, date of birth, place of birth
- Current residential address (no P.O. boxes)
- Government-issued photo identification (Driver's License, State ID, or Passport)
- Social Security Number (for NICS background check)
- ATF Form 4473 responses (citizenship status, criminal history, mental health adjudications, restraining orders, etc.)
- Colorado Bureau of Investigation (CBI) background check results
- For FFL transfers: shipping information from transferring dealer, firearm make/model/serial number
2.2 Information Collected Automatically
- IP address, browser type, operating system, device information
- Pages visited, time spent on pages, links clicked, referring website
- Cookies and similar tracking technologies (see Section 6)
3. How We Use Your Information
3.1 Legal Compliance (Firearms-Related)
- ATF Compliance: We maintain ATF Form 4473 records and our Acquisition and Disposition (A&D) record for a minimum of 20 years as required by 27 CFR § 478.124
- NICS Background Checks: We submit required information to the FBI National Instant Criminal Background Check System
- State Background Checks: We submit required information to the Colorado Bureau of Investigation for state-mandated checks
- Reporting Requirements: We report multiple handgun sales to ATF as required by 27 CFR § 478.126a
- Trace Requests: We respond to ATF trace requests and law enforcement inquiries as required by law
3.2 Business Operations
- Process and fulfill your orders (firearms and non-firearms products)
- Provide customer service and respond to inquiries
- Send order confirmations, shipping notifications, and transaction receipts
- Manage FFL transfer process and coordinate with shipping dealers
- Prevent fraud and ensure payment security
- Comply with applicable federal, state, and local laws
3.3 Marketing (Optional - You Can Opt Out)
- Send promotional emails about new products, sales, and events (you can unsubscribe anytime)
- Personalize your shopping experience based on purchase history
- Conduct market research and analyze website performance
4. How We Share Your Information
4.1 Mandatory Disclosures (Required by Law)
- Federal Agencies: Bureau of Alcohol, Tobacco, Firearms and Explosives (ATF), Federal Bureau of Investigation (FBI/NICS)
- State Agencies: Colorado Bureau of Investigation (CBI), Colorado Department of Revenue
- Law Enforcement: In response to valid subpoenas, court orders, or trace requests
4.2 Service Providers
We share information with trusted third parties who assist in operating our business:
- Payment Processors: Secure processing of credit card and ACH transactions
- Shipping Carriers: USPS, FedEx, UPS for order fulfillment
- Background Check Services: NICS/CBI approved vendors (firearms only)
- Web Hosting and Analytics: Website operation and performance analysis
- Email Service Providers: Transactional and marketing emails
All service providers are contractually obligated to protect your information and use it only for specified purposes.
4.3 Business Transfers
If we are acquired, merge with another company, or sell substantially all our assets, your information may be transferred to the acquiring entity. You will be notified via email and/or website notice of any such change.
4.4 We DO NOT Sell Your Personal Information
We do not sell, rent, or trade your personal information to third parties for their marketing purposes.
5. Data Security
We implement industry-standard security measures to protect your information:
- Encryption: SSL/TLS encryption for all data transmitted between your browser and our servers
- Secure Storage: Firearm purchase records stored in locked, fire-resistant cabinets with restricted access
- Access Controls: Only authorized employees with legitimate business needs can access customer information
- Regular Audits: Periodic security assessments and compliance reviews
- Payment Security: PCI-DSS compliant payment processing; we do not store full credit card numbers
Important: No method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
6. Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your browsing experience:
6.1 Types of Cookies We Use
- Essential Cookies: Required for website functionality (shopping cart, checkout, account access)
- Performance Cookies: Help us understand how visitors use our website (Google Analytics)
- Functional Cookies: Remember your preferences (language, region, font size)
- Marketing Cookies: Track your visits across websites for targeted advertising (optional)
6.2 Managing Cookies
You can control cookies through your browser settings. Note that disabling essential cookies may limit website functionality. To opt out of Google Analytics, visit: https://tools.google.com/dlpage/gaoptout
7. Your Rights and Choices
7.1 Access and Correction
You have the right to access and update your personal information. Log into your account or contact us at privacy@blackhawkltd.com.
7.2 Marketing Communications
You can opt out of marketing emails by clicking "Unsubscribe" in any promotional email or contacting us directly. Note: You will still receive transactional emails (order confirmations, shipping updates).
7.3 Do Not Track
Our website does not respond to Do Not Track (DNT) signals. You can manage tracking through browser settings and third-party opt-out tools.
7.4 California Residents (CCPA)
California residents have additional rights under the California Consumer Privacy Act:
- Right to know what personal information is collected, used, shared, or sold
- Right to delete personal information (subject to legal retention requirements)
- Right to opt-out of sale of personal information (we do not sell your information)
- Right to non-discrimination for exercising your rights
To exercise these rights, email privacy@blackhawkltd.com or call (970) 344-7213.
7.5 Limitations on Deletion
Important for Firearm Purchasers: We cannot delete records related to firearm transactions due to federal law (18 U.S.C. § 923(g)). ATF Form 4473 and A&D records must be retained for at least 20 years. Non-firearms purchase records can be deleted upon request after order fulfillment.
8. Children's Privacy
Our website and services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If you are under 18, do not use this website or provide any information to us. Federal law prohibits firearm sales to persons under 18 (long guns) or 21 (handguns).
9. Third-Party Links
Our website may contain links to third-party websites (manufacturer sites, outdoor gear brands, industry resources). We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any information.
10. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices, technology, legal requirements, or business operations. We will notify you of material changes by:
- Posting the updated policy on this page with a new "Last Updated" date
- Sending an email notification to registered users (if changes significantly affect your rights)
- Displaying a prominent notice on our homepage
Your continued use of our website after changes are posted constitutes acceptance of the updated policy.
11. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Blackhawk Outfitters Ltd.
110 16th Street Suite 1460
Denver, CO 80202
Phone: (970) 344-7213
Email: privacy@blackhawkltd.com
FFL: 5-84-035-01-9A-17323
Business Hours:
Monday-Friday: 9:00 AM - 6:00 PM MST
Saturday: 10:00 AM - 5:00 PM MST
Sunday: Closed